If you’ve followed me for a while, you might know that I only really started taking my blog seriously in the last 8 months or so… But the chances are that the majority of you only started following within that time because my half-assed attempt at a blog before then wouldn’t have even been on your radar. To be honest I was too embarrassed to really give it my all. If there’s one thing I preach nowadays it’s that there is absolutely no point doing something if you aren’t going to give it everything you’ve got – 9 times out of 10 you won’t succeed so what’s the point? But take me back a few years and this mindset definitely wasn’t the case.
I started my blog in my second year of uni and posted outfit shots that I’d made my boyfriend at the time, snap of me in the street outside my house in the lovely area of Fallowfield, Manchester. (If you’re familiar with the area you’ll know it’s not at all photogenic blog background material!) I thought the key to blogging was to post as often as possible so I tried to post twice a week. On my student budget this was just not realistic because who can afford to buy 2 new outfits per week?! I didn’t have a camera; I took the photos on an iPhone 4 (?!) which did no justice to an outfit even on the best weather days. I also didn’t write much so posts were of no substance.
Not only was I clueless on how to go about blogging but also the thought of anyone I knew finding my Instagram or reading my blog, was so cringe beyond words to me. I thought people would think it was narcissistic and laugh at my attempt at describing my favourite of the seasons trends (if you fancy a laugh have a scroll through the archives!). Don’t get me wrong, I am the first to laugh at myself – the posing in the middle of the street, the fact I can’t cheers without taking a boomerang or have brunch without taking a pic first is hilarious and ridiculous, but it’s also harmless. So you have to remind yourself that no-one really gives a shit and get on with it! ~However try telling my 22 year old self that!~
I also didn’t ‘advertise’ my blog much as I didn’t even want my friends to know about it until
I’d built it up. Then I only told my closest girl friends. I would simply post an image with a couple of hashtags on Instagram and hope for the best (and that no one I knew would see it). I didn’t want to tweet about it in case people I knew read it, I didn’t comment and support other bloggers as I didn’t feel I could class myself as a blogger yet. But the saying ‘fake it til you make it’ is so apt. It seems crazy to me now to think how lacking in confidence I was in my own fashion sense, personal style and writing abilities. You wouldn’t catch me now not wearing or posting something because I thought some people would take the piss. If they do, it says a lot more about them than you!
The reality is, if you want to blog and you want it to go somewhere. You have to jump in head first. You have to get over worrying what other people think. You need to invest in a decent camera and a good lens, you need to buy a domain name, choose a hosting site and you probably want to choose WordPress over blogger (more on this another time). You need to work on quality over quantity and most of all you NEED to get it out there. Try to post on Instagram at least once a day, tweet every new blog post and engage with others on each social platform. There’s no way anyone will see your blog otherwise. And once you start working with brands and being invited to events, you need to go! Introduce yourself, network and meet new people.
In the last 8 months my blog has grown so much faster than the past years, I’ve worked with some great brands and really fallen in love with blogging. There’s a whole community of bloggers that despite all the negativity that surrounds it, are so positive and uplifting – it’s a pretty great community to be in if you dive into it.